SONOS BRAND ACTIVATION TOOLKIT

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THE BRAND ACTIVATION TOOLKIT DELIVERS A SERIES OF COMPREHENSIVE TEMPLATES, REFERENCES AND GUIDELINES IN AN EFFORT TO IMPROVE VISUAL CONSISTENCY ACROSS THE SONOS BRAND.

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In late 2016, lifestyle editorial VCTR Magazine approached the designer to re-design the struggling zine. The objective was shifting the creative direction to support a photography driven editorial model, while focusing on bringing in a new younger target audience. The new direction features generous white space and emotive imagery to create a more organized feel that highlights storytelling while keeping the design unobtrusive.

PRINT

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